enturion Group of InstitutesCenturion School of Rural Enterprise Management
 
HOMECONTACT USSITEMAP
 
Academic calender and credit pattern:
Semester/ Course work Course work Duration Courses Credits Examination Windows
Introduction Programme 15th July to 30th July ----- ----- -----
Semester I 1st August to 30th Nov 7 core courses 7 @ 4 credits= 28 credits 1st Dec to 15th Dec.
Semester II 18th Dec to 18th Apr 7 core courses 7 @ 4 credits= 28 credits 19th April to 30th April
Pre Internship Training 1st May to 7th May ----- ----- -----
Summer Internship 10th May to 10th July ----- 4 credits -----
Semester III 15th July to 15th Nov. 1 core 6 elective courses 7 @ 4 credits= 28 credits 16th Nov to 13th Nov
Semester IV 5th Dec to 31st March Domain courses offered through workshop mode 20 credits Summer Internship
List of Courses:
 
  Course structure for Regular M.B.A. in (Rural Managament/HR/Finance/Marketing)
 
SEMESTER – I (CORE COURSES)
Sl. No. Course Title Course Code Credits
1 Evolution of Management Thought EMT 3+1
2 Communication Perspective of Management CPM 3+1
3 Decision Perspective of Management DPM 3+1
4 Essential Economics for Management EEM 3+1
5 Managerial Computing MC 3+1
6 Accounting for Managers AM 3+1
7 Marketing Management MM 3+1
SEMESTER – II (CORE COURSES)
Sl. No. Course Title Course Code Credits
8 Management Information System MIS 3+1
9 Organizational Behaviour OB 3+1
10 Human Resource Management HRM 3+1
11 Management & Market Research MMR 3+1
12 Financial Management FM 3+1
13 Production & Operations Management POM 3+1
14 Social & Ethical Perspective of Management SEPM 3+1
SEMESTER – III
Sl. No. Course Title Course Code Credits
15 Legal Environment for Enterprises (CORE) LEE (CORE) 3+1
ELECTIVES FROM RURAL MANAGEMENT
1 Development Paradigms. DP 3+1
2 Rural Environment and Public Policies REPP 3+1
3 Globalization and Development G&D 3+1
4 Sustainable Development and Agriculture SD&A 3+1
ELECTIVES FROM MARKETING
1 Bottom of the Pyramid Marketing. BPM 3+1
2 Services Marketing. SM 3+1
3 Consumer Behaviour CB 3+1
4 Sales and Distribution Management. SDM 3+1
5 Product and Brand Management. P&BM 3+1
6 Integrated Marketing Communication IMC 3+1
7 Retail Marketing RM 3+1
8 B2B Marketing. B2B 3+1
ELECTIVES FROM FINANCE
1 Project Appraisal & Financing PAF 3+1
2 Financial Derivatives FD 3+1
3 Commercial Banking ComB 3+1
4 Working Capital Management WCM 3+1
ELECTIVES FROM HR
1 Training and Development T&D 3+1
2 Legal Framework of HRM LFH 3+1
3 Compensation and Reward Management C&RM 3+1
4 Performance Management PrM 3+1
5 Human Resource Development HRD 3+1
6 Organizational Change and Development OCD 3+1
7 International Human Resource Management IHRM 3+1
ELECTIVES FROM GENERAL MANAGEMENT
1 Strategic Management STM 3+1
2 Customer & Supplier Relationship Management CSRM 3+1
3 Total Quality Management. TQM 3+1
4 Overview of Enterprise Resource Planning ERP 3+1
5 Knowledge Management KM 3+1
6 Project Management PM 3+1
SEMESTER - IV
DOMAIN SPECIALIZATION IN RURAL DEVELOPMENT MANAGEMENT, FINANCIAL SERVICES, ENTERPRISE RESOURCE PLANNING AND BUSINESS ANALYTICS
 
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 Each core and elective course excepting summer internship will have 3 credit class work and 1 credit project/ field work/student practice sessions.

The courses will be taught over 30 classes of one hour duration of earning 3 credits. Minimum 30 hours of projects/student practice sessions or 60 hours of field work

Immersion Courses
These are short- term non-credit courses, which will form part of the academic calendar, the purpose of conducting these courses are the following:
It exposes students to the latest industry trends and practices.
It acts as a forum for the industry to gauge and understand the quality of students.
It is an opportunity for faculty to understand new trends and incorporate the same in their courses.
It creates students who are more equipped to face placement interviews as they are in tune with market &industry trends.
It provides an opportunity for the student to supplement his/ her domain knowledge.
 
 
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